Description
TROTRO Tractor is an agricultural technology company that connects smallholder farmers with tractors and other agricultural machinery services. With TROTRO Tractor, farmers can request, prepay, and schedule tractors and agricultural machinery services using feature phones and smartphones. Tractor owners can also monitor the efficiency of their machines remotely using the TROTRO Tractor specialized GPS trackers, USSD App, and Mobile App.
Market Opportunity/ Problem
Most farmers are currently using small farm tools, and only 40% of them practice mechanization on their farms. This is because of the gap between the demand and supply of tractors and the fact that farmers do not have convenient access to tractors. On the other hand, tractor owners are losing potential revenue due to idle tractors. TROTRO Tractor comes with a solution that bridges this gap.
Company Information
Years of operation
4
Type of organization
Private company
Stage of the business
Growth stage
Agribusiness focus
Enabling (Digital agriculture/aggregation platforms)
Agriculture value chain(s) focus?
Food crops
Primary country of operation
Ghana
Other country(ies) of operation
Nigeria, Zimbabwe, and Togo
How many employees does your business have?
12
Does the business have more than 30% women ownership?
No
Does the business have more than 30% youth ownership (under 35 years)?
No
Financing and expansion overview
How much capital is the company currently fundraising (US$)?
>1m
What is the split between equity and debt?
50% equity and 50% debt